Thursday, August 23, 2007

Sharing from Justin, IBG founding member

I do not claim to be the know all, but I do claim to learn a fair bit from Mr. Derek Gehl. Here is what he has to say about starting online business:

....it takes two things to become a successful Internet entrepreneur...
1. Motivation, and
2. An action plan.


All of us have our own motivation, be it money, family, passion, satisfaction, fulfilment or desperation. Motivation we must have to continue this journey. And we must have an action plan. Accoring to Derek Gehl, this is the action plan:

Step 1: Find a niche market -- Use research tools like Wordtracker to find a niche market of HUNGRY buyers eager for your product or service

Step 2: Write your salescopy -- Write compelling copy that leads your visitors smoothly through your sales process

Step 3: Set up your online store -- Turn your website into a selling machine using a simple design, easy navigation, and automation

Step 4: Drive buyers to your site -- Create "paid search" ads that attract INSTANT traffic (without draining your bank account!) and use free search engines to get your site "front and center"

Step 5: Drive more cheap and FREE traffic -- Use strategies like article-sharing and press releases to drive even MORE people to your site

Step 6: Use email to get MORE sales -- Build a subscriber list of people who WANT to hear from you, so you can convince them to buy over time

Step 7: Find MORE products for your customers -- Offer your customers even more products you know they want to buy

Step 8: Get other people to sell for you -- Recruit an army of salespeople to sell your products on their websites (and you won't have to pay them a dime unless they help you make a sale!)

Step 9: Grow your business BIGGER -- Create dozens of new streams of income to multiply your revenues

Step 10: Use hot new tools to create a buzz -- Bring visitors back to your site again and again using the hottest new tools and techniques

Hopefully this will help us to get on this journey and perserve..... :-)

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